qTrade Overview
qcue's revenue management tool, qTrade, collects and utilizes
data to dynamically optimize prices. qTrade updates prices and
future sales expectations as new data becomes available utilizing
patent-pending dynamic programming and numerical
optimization algorithms. It also has short-term sensitivity that
can immediately raise prices given an influx of unexpected
demand, thwarting computerized programs created by scalpers.
Revenue management is responsible for billions of dollars in
annual revenue for the travel industry, but has not seen success
in the live entertainment industry due to limited data, fluctuating
demand, and the secondary market. qTrade accounts for these
issues to provide a suite of revenue management tools designed
specifically for the live entertainment industry.
Key Features
- Dynamic Price Optimization
- Real Time Sales Statistics and Trends