Dynamic pricing is smart pricing.

It considers all the available data points to price tickets more accurately before they go on sale. Once tickets begin to move, dynamic pricing applies advanced analysis to adjust prices based on sales and other measures of shifting demand. The result is better scaling throughout the house and better variable pricing.

Teams like the San Francisco Giants are already testing (and finding success with) this, while companies like Qcue are mastering the technology.

Marty Teller
CNBC & Trenton Thunder

The dynamic pricing in the playoffs definitely brought a lot of benefit. It allowed us to capture some of the additional groundswell of interest. More importantly, it also allowed us to have another tool to communicate the benefits of being a season-ticket holder and locking in earlyā€¯ and avoiding any increases that dynamic pricing can produce.

Steve Fanelli
Oakland A's

Qcue determines what drives sales using variables such as start time, opponents, etc. to set more accurate prices from the onset and maximize demand across the house.

Qcue captures opportunity for markups and encourages sales across every section of the stadium and every event.

Qcue recognizes shifting values even before fans do by constantly evaluating weather, players, playoffs, promotions, etc.

Qcue improves business efficiency and optimizes revenue opportunities through automation of valuable business intelligence.

© 2012 Qcue, Inc.         General Inquires: info@qcue.com